January 4, 2017

How Junk Food Marketing Leads to Unhealthy Diets

Selective focus on the right cheeseburger

In the 21st century, technology has become an unavoidable part of children’s lives. From educational tools, to watching videos and playing games, children are surrounded by screens of all sorts and sizes. These devices are a perfect media outlet for companies to advertise a number of products to children including snacks, toys and apparel to children.

As a part of this impactful demographic, children have influence over how their parents spend.  Much of these expenses are processed junk foods that children ask their parents to buy each time they visit the grocery store.  These foods are intentionally placed near the checkout tills and within a child’s reach; this forces situations where a child is easily able to access them and ask their parents for that particular treat. Furthermore, the effect of these foods on their health is monumental. An article by Time Magazine quoted UN Special Rapporteur on the right to food, Oliver De Schutter, stating that “unhealthy diets are now a greater threat to global health than tobacco” [1].

This may be due to the fact that junk foods are highly processed and contain large amounts of carbohydrates, unnecessary sugar, unhealthy fats, and extra sodium. Consuming ingredients with little nutritional value has a negative impact on your body. In addition, many of these junk foods are very addictive and tempt a person to keep consuming them. It is important that people control these temptations and are selective in choosing the foods they intend to consume. Unhealthy diets have a direct link with the function of many major body systems such as the cardiovascular and digestive systems.

[1] U.N Official Says Junk Food Just as Bad as Cigarettes. Alter, Charlotte. Time Magazine. Retrieved From: http://time.com/104999/u-n-official-says-junk-food-just-as-bad-as-cigarettes/

 

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